HARISH PANT
GLOBAL VISIONARY

Harish Pant is a business visionary with a fascinating—and unusual—spiritual outlook. A thought leader, columnist, and public speaker, his worldview makes him a global treasure. Millions agree: Harish is among the Top 1% most followed connections in LinkedIn.

Among his other accolades: aerospace, automotive and steel executive; poet; founding member of Make-in-India National Committee (MINCO); distinguished alumna and fellow of Institution of Engineers (FIE); member of the Advisory Committee AIMA Bangalore; council member of the Indian Institution of Industrial Engineers (IIIE); member of the Aeronautical Society of India and SAE; member of the LASSIB Society; recipient of Immai Operational Excellence Award and the Mother Teresa Excellence Award and Award for Industrial Development; corporate member of the Society of Indian Aerospace Technologies, UK Trade and Investment and Executive Board of Indian Society for Advancement of Materials.

I recently asked Harish about transcending today’s world of digitally driven accelerated growth models versus creating steady, sustainable business value. His insights were transformative.

MARY OLSON: Harish, your poetry is illuminating. It is unusual that a business executive produces such vibrant clarity of thought to transcend business-speak into something universal and unforgettable.

HARISH PANT: We are human beings, personal beings, social beings and professional beings.

Without human values, all the riches of the world come to naught! As humans, we are endowed with a unique consciousness, which can flow to merge with super-consciousness, or make us aware of our intellectual, emotional, and physical beings.

The personal realm is “Me,” the microcosmic world where we play. It encompasses the immediate vicinity of your life envelope time and space.

The social milieu is “We” and Us”. It’s broader: say, your extended family. Imagine expanding that to your country, and even to all of Planet Earth.

Finally, there’s your professional world, where skills, capabilities and work give you an opportunity to create value for yourself and others. In exchange, this world provides an opportunity to engage others to create value for you!

At times, we float with curiosity and creativity and in another, we cling to our existential being—especially when life becomes challenging. In our most vibrant being, our soul, we experience life’s true amplitude!

“Soul” manifests through the eyes and ears of consciousness. A resonance creates a sound, leading to words and thoughts, which in turn may find expression in the form of a poem. That’s the natural way a poet can shine through.

At every level of human existence, we find people who rise in their evolutionary journeys and also have the grit and tenacity to transform themselves and others. We have potential to transcend, or levitate from one level to another. Notes of all four beings—the human, personal, social and professional—can produce a blissful life’s lyrics, once imbued in self awareness, without tradeoffs whatsoever!

Curiosity and learning pursuits have ushered me to many molding processes, helped gain wisdom in enlightening events and also connected me to wonderful people around the world. Life lessons and challenges have led me to be “Poetic” at times and an Astute professional in others.


NOAA Colorized Satellite Map of India

MARY OLSON: You are India’s thought leader inasmuch as you write about reinventing India’s supply chain, the cloud, and GST for a changing world. What is the state of business in India today, and how do you envision the future of business there?

HARISH PANT: India has barely 2.4% of land area but hosts 17.84% of the world’s population, securing third place in the world’s economy (based on PPP) and seventh place (based on nominal GDP). Multi-faceted in every way imaginable, and rooted in ancient cultures, our diversity and unique demographic makes for a bizarre concoction of humanity.

The economy pouring out of this hotpot puts everything to the test: if you can carry it out here, you can take it anywhere! A critical geopolitical position and vast coastline offer a unique payout for every world economic player, making us a phenomenal trade center for the world.

The world of “Nothingness” and the world of “Everything” coexist in India and these two world forces make any linear move both revolving and rotational. The value proposition in India has to either pass through the grail of “Nothingness” (Value for Money) or “Everything” (Aspirational). With advent of right technology and it’s maturation, evolution explodes when these worlds meet (Aspiration x Value for Money), and growth becomes exponential.

Further complicating the landscape are socio-economic factors like corruption, money laundering, and economic disparity etc., to name a few which will dissipate with a holistic growth framework of services consisting of product and services, ecosystem services, and social services.

The world’s economy reveals its “stretched-borrowed” capital and abusive timelines. We experience over-consumption and related macroeconomic problems; and including sustainability, global warming, terrorism and the nuisance of power games and military might. All are looking towards India to partner for business growth.

DY Photography 2015

In the above context, the country’s position is notably unmatched. Some unusual contrasts promote it as a desirable multi-national partner. To name a few:

  • It wants to lead the world—but not by might. For example, it remains devoid of territorial or military ambitions.
  • It aspires to be an economic superpower, but does not have a political or societal mandate for an unchecked, single-minded pursuit, like, say, China.
  • It has deep-rooted religious and social moorings, stemming from ancient wisdoms. It also has the bandwidth to absorb its many religions and cultures into “One India.”
  • It aspires for Everything material, but finds peace in the immaterial.

Now, with this positioning, India is at an inflection point on the world stage. Although the global economy struggles, India’s growth potential remains consistently immense.

Digitization, IT, and telecommunication will unleash more innovation, entrepreneurship, and expansion in India in the coming years. E-commerce, GST rollout, and infrastructure development will also help eliminate meddling, for disruptive changes in supply chain management.

India does not have any choice but to leapfrog from “Nowhere” to the center of the world stage, where new games and new rules will be written by new world players.

Falling oil prices, an impetus on solar energy, innovative mobility solutions, better infrastructure and connected smart cities and villages would certainly help in dramatically reducing the import bill and help India with much-needed funds and time to reorient itself on a development path. New economic structure sprouting out of startup, skill development and similar government initiatives bode well for the growth of the nation.

While the strategic investment in defense and aerospace would mark India in the top three, Make-in-India’s drive would have India competing with China. Alternative medicine, life wellness through yoga, social enterprises and education would provide low-cost life support while other growth areas like agriculture and associated industries would provide sustenance.

India is having its moment ripe for world engagement, but with approaches that will create a new world order.


MARY OLSON: You write about business excellence, curiosity, creativity and commitment in an ever-changing volatile world.

With rare exception, every traditional business has been digitally disrupted by what most of us now call the digital economy.

Douglas Rushkoff writes that business disruption is not the “fault” of digital technology. It is the fault of a digitally charged business model that stresses efficiency and corporate growth at the expense of the human beings they should be serving. Somehow, growth has become an end in itself, with human beings its impediments.

If you could change the rules of business today and mobilize everybody you know, how would you implore your colleagues to create ongoing value for owners, employees, and customers? Or, rather than living and dying by business growth rates, how can business value be made truly sustainable?

HARISH PANT: Every human evolution necessitates even greater value and commitment. Now, even a small act has far-reaching implications. We see the travesty of:

  • Relentless greed that cannot be checked by high taxation and mandated Corporate Social Responsibility Initiatives.
  • The possession of discretionary funds creates many personal, social and health problems.
  • The principle of “might is right” does not bring peace, or solve world’s problems.
  • That it’s “not my problem” is a problem! We live in an integrated world.

The ever-expanding gap between scarcity and abundance, resulting from advancing technology, has created an uncertain, volatile, chaotic and ambiguous world. We want to truncate the world, abstracting value to make money—and keep feeding relentless human desires.

As the world (and humanity) matures, we are creating and expanding many economic, social, technological and personal platforms that connect the whole world. It’s time we integrate ourselves: not through a single currency of money—but a green currency of ecosystem services and a currency of social services. Donations and philanthropy cannot solve the world’s problems! Attitudes have to change. Also, government and business need to stop working with contrary and disjointed sets of objectives.

Each economic act has to create wealth in all three of these currencies, and one cannot be earned at the expense of the other. For example, if there is a massive job redundancy due to digitization, then the organization should be required to provide for social impacts, and prove its business sustainable. The point isn’t to create a socialistic society. Instead, human evolution demands a wholesome approach than the singular pursuit of greed. To be able to refrain from creating hell on earth is not enough, we need to structure it anew for generating a holistic wealth positively impacting economy, society and our ecosystem.

We must dramatically change the rule of the game, adopting a circle of human values that can provide endless opportunity to contribute and make the world better. For example, we can invite main stakeholders to be share holders in an enterprise through a new equity structure framework and a minimum debt is financed through green commitment towards ecosystem services and social good.

Welcome to the new world order where the wealth of all three currencies would rule… not money alone!

The next technological challenge is to create an algorithm that relates money, green, and social good, or alternatively take a few best ancient religious books and follows a common wisdom. Or, it can be to be simply human!

What’s your choice?! Let’s pause to understand consequences of our choices and actions not only rationally but relationally as well.

Vasudhaiva Kutumbakam is a Sanskrit phrase found in Hindu texts such as the Maha Upanishad, which means “The world is one family”.

The World is One Family

One is a relative, the other stranger,
say the small minded.
The entire world is a family,
live the magnanimous.

Be detached,
be magnanimous,
lift up your mind, enjoy
the fruit of Brahmanic freedom.

—This verse of Maha Upanishad is engraved in the entrance hall of the Parliament of India. 6.71-75

“Our creations must take people to that wordless world which is the real essence on which the small physical world floats!”

Harish Pant
2016

Feel free to connect with Mary Olson or Harish Pant for further information.

Mary Olson
Email: maryolson@maryolson.biz
Phone: 917.656.1856
Blog: maryolson.biz/blog
LinkedIn: linkedin.com/in/maryolsonbiz
Twitter: @maryolsonbiz

Harish Pant
Email: harish.pant@hotmail.com
LinkedIn: https://in.linkedin.com/in/harishpant
Twitter: @h_pant

FRANK ROSE
DIGITAL TRANSFORMATION
& THE ART OF IMMERSION

Frank Rose is simply the most extraordinary expert in the entertainment and marketing fields and my most favorite thought leader on new forms of narrative.

Rose, a Senior Fellow at Columbia University School of the Arts, a member of the Columbia Digital Storytelling Lab, and faculty co-leader of its executive education seminar on digital storytelling strategy is also a longtime writer for Wired, strategy+business and author of The Art of Immersion.

Rose allows that every new digital medium has disrupted the grammar of narrative.

Frank’s seminal work on immersive storytelling and his new focus on The Science of Story, unlock the future for every brand to deliver today’s business value.

Follow FR if you want to know where your brand narrative should be heading, assuming you are leading your company toward transformational innovation and engaging people in these digitally disruptive times.

MARY OLSON: I often wonder where your appetite for new knowledge has taken you since 2012. What are your thoughts as you look back on the four years since publishing The Art of Immersion? How have your views changed?

FRANK ROSE: Well, obviously many of the TV shows I wrote about—Lost and The Office and Mad Men, among others—are no longer on the air, although their impact is still felt and their place in pop culture is pretty well assured.

Entertainment and marketing are if anything even more game-like and participatory than when I wrote the book.

Social media is more important than ever.

The big change is virtual reality and the incredible excitement it’s generated, even though most people still don’t even know it exists. Newspapers are jumping in— The New York Times, The Washington Post, USA Today.

Advertisers are jumping in. And it seems to be generating, even more, excitement for its storytelling possibilities than for games.

Obviously, VR is extremely immersive—that’s its appeal. But in other ways, it runs entirely against the grain of digital media as we’ve known it to date.

Yes, you can tweet about it, but there’s nothing inherently social about having your head encased in goggles. And unlike conventional video, it breaks completely with the grammar of cinema that was developed at the dawn of the motion picture industry. Cuts, pans, fades—none of these work in 360 videos.

There are some great pioneers at work—people like Eugene Chung at Penrose and Edward Saatchi at Oculus. I suspect it’ll be awhile—and to the extent that it’s adopted, will take us in a direction most people haven’t thought about.

MO: Your chapter, How to Build a Universe That Doesn’t Fall Apart includes philosophical and Zen-like views. Social culture and media narratives seem more and more delusional these days. How do you feel about the way the world is emerging?

FR: When I wrote that, I imagined the world of Disney and the world of Philip K. Dick [the American science fiction writer whose novel Do Androids Dream of Electric Sheep was the basis for Blade Runner] as opposites, in style if not necessarily in substance.

But the Walt Disney Company has evolved far beyond Walt himself, and the world is growing closer and closer to the highly disconcerting visions of PKD. A crypto-fascist reality TV star for president.

I suspect the purchase of Lucasfilm and the revival of the Star Wars franchise are going to bring these two closer together than ever. The differences in style will be minimized. And digital technology and the thirst for immersive experiences are only going to accelerate the process.

As I wrote in the book, digital technology blurs dividing lines that were considered sacrosanct in the industrial era—between author and audience, story and game, content and advertising, fiction and reality.

Who can tell the difference any more? That’s why we hunger for authenticity.

MO: The way businesses need to communicate is changing. Where is your journey taking you next?

FR: I’m very excited about my projects at the Columbia Digital Storytelling Lab — both the semi-annual executive education seminar Digital Storytelling Strategy, coming up on April 21, and the first annual Digital Dozen: Breakthroughs in Storytelling, which we announced in late January and followed up with a live event at Lincoln Center last month.

There’s also my blog, Deep Media, which chronicles new developments in storytelling, including some of my projects. Next up will be the DSS seminar focusing on “The Science of Story”. The first segment is titled, “Why Stories? Why Now?” and explains how stories are changing in response to digital technology and how immersion is more sought-after than ever.

“The Science of Story” follows up with an account of recent neuroscience and cognitive psychology research that demonstrates how compelling stories are at changing people’s beliefs and explains why that might be.

MO: Thank you, Frank. Your insights inform not only corporate strategists but watchful adopters, too. We all benefit from your futurist insights about how authentic stories transform people’s behaviors and inform digital marketing and transformative business models.

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Download a PDF of The Power of Immersive Media
The most successful advertising today convincingly takes on the qualities of real experience. By Frank Rose. Publisher: strategy + business on February 9, 2015.

Feel free to get in touch with Mary Olson or Frank Rose for further information.

Mary Olson
Email: maryolson@maryolson.biz
Phone: 917.656.1856
Blog: maryolson.biz/blog
LinkedIn: linkedin.com/in/maryolsonbiz
Twitter: @maryolsonbiz

Frank Rose
Email: frank@frankrose.com
Twitter: @frankrose
Website: The Art of Immersion – artofimmersion.com/
Blog: deepmediaonline.com/
Member: Columbia Digital Storytelling Lab
Digital Dozen: Breakthroughs in Storytelling
Senior Fellow: Columbia University School of the Arts
LinkedIn: linkedin.com/in/frankrose